Which Way To The River?

Cambridge is full of signage and logos and advertising. Some are lavish affairs, with lights and colours and garnished with images, while some like this week's image are a tiny bit more simplistic (but no less vital). This week's images show two such sign posts in the centre of the city which have guided many a visitor to one of the most important areas of Cambridge - the River Cam. No one really knows who provided this informative graffiti but I've noticed many a tourist following their advice, like a bee into a Venus fly trap and being drawn towards the opening arms of the River Cam (and the very successful punting companies that reside there!)

Taken with a Canon70D with a Sigma 18-250mm Lens / F6.3 / Iso 100